Digital marketing services include: Branding, Web Development, Reputation Management, Media Relations, Event Management, Crisis Communications, Enhanced Business Listings, SEO-Website Optimization, Social Media Marketing and Advertising, Digital Display Advertising.
Brand Identity and Creative Design
Logo Design, Brand Guidelines, Graphic Design, Digital and Print Layout, Motion Graphics – 2D, 3D Animation
Consumers relate to brands like they relate to people and the personality of your business has to be represented in your brand identity. Our creative team can design or redesign your logo and we will work with you to develop an overall brand identity, as well as brand guidelines. In today’s market animated visuals add an entertainment value to your brand, something that modern-day consumers desire. At Playimage, not only do we plan and execute targeted marketing campaigns with messaging that aligns with your brand, we deliver high impact visual assets that elevate your brand, with a personality that you and your customers will love.
Website Design and Development
Online Positioning and Strategy, Brand Integration, Content Creation and Media Planning, Site Architecture and Wire-framing, Redesign Services, E-commerce, SEO, Multi Screen/Device and Mobile Friendly, Campaign/Event Microsite’s, Landing Pages and Website Maintenance Services
Your website is the central hub of your online presence and sometimes is the first impression of your brand. Your site has to be smart, intuitive, communicate the right information, and gather actionable insights about visitors. Playimage goes beyond building a great website by ensuring it’s optimized for maximum visibility and really connects with your prospects. We do comprehensive SEO and fresh content generation when necessary, to ensure an optimal experience to the viewer.
Reputation Management
Online Review Management & Monitoring, Increased Visibility, Higher Reviews, Higher Search Rankings Improved Customer Experience.
It is terrifying to think about how quickly your good name and reputation can be compromised in today’s digital universe. Consumers are going online to make decisions, and they are reading what other people say about you when they get there. Negative online reviews by disgruntled customers can dramatically affect your company’s bottom line. Playimage will monitor and keep an eye out for anything that can damage your business’s valuable reputation. We will also develop an affordable system to assist in the curation of positive reviews and distribute them to all of the online platforms.
Media Relations & Crisis Communications
In this day and age of social media and viral news, any business can face some sort of a public relations crisis and the way you respond can significantly affect your brand. Your best defense against such a crisis is preparation. Have a strategy for crisis communications. It’s easy to get distracted during a crisis so having a team ready to jump in and take control of the event or incident helps you stay focused before people lose faith in your brand.